Mark C. Scott addresses how companies operate and how managers can improve their performance. This book provides an easy-to-understand visual framework and practical tools to help managers recognize their organization’s strengths and weaknesses. The tools offered will assist in making crucial improvements within their areas of responsibility. “In a decade where most management books wax lyrical on consulting fads for the boardroom, it focuses on the solid, unglamorous but essential ground of helping managers and employees diagnose performance and take action for themselves.” – Martin Sorrell, Chief Executive Officer, WPP Group PLC. “Effective strategy is something that is lived every day by managers at the coal face through a continual process of analysis, learning, refinement, and application. This book is a useful primer for time-pressed managers who want to know how to add value to their companies’ strategies.” – Professor John Quelch, Dean, London Business School. “Our business is founded on smart, independent thinking professionals helping clients solve complex problems. Any book that can give people better tools to understand these problems is useful. Unlike many I read, this is a useful book.” – Terence M. Graunke, Chairman, Lighthouse Holdings Inc.